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SUCCESS CASES

ROADHOUSE

Since 2001, Roadhouse has been the first steakhouse restaurant chain in Italy, property of the Cremonini group which also owns a significant quote of the European market. Their menus are constantly evolving so that over the years it has become a casual dining restaurant that offers a wide variety of dishes from burgers, salads and sandwiches to classic meat specialties or other specialties from all over the world. Roadhouse guarantees the high quality of its products as well as the good prices.

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«Our scope was to optimize the process of procurement and manage the suppliers relationship from selection to negotiation entirely online. VORTAL is the partner that enabled this process. Suppliers are very happy with the new Roadhouse portal, with registration they can show their interest for certain product categories and start the qualification process. In this way, we are able to invite only those companies that are pre-qualified and therefore comply with our standards

PROJECT

Roadhouse opened numerous restaurants in the last few years in the Italian territory, for this reason the company needed a partner to support the management of these new openings. In 2019 the Cremonini Group started a collaboration with VORTAL, mainly focused on category management and on the supplier qualification for the area of construction.

Furthermore, they are fostering this development with new brands like Calavera, specialized on Mexican Food, as well as sharing a franchisee agreement with McDonald’s.

SUCCESS STORY

ROADHOUSE

Since 2001, Roadhouse has been the first steakhouse restaurant chain in Italy, property of the Cremonini group which also owns a significant quote of the European market. Their menus are constantly evolving so that over the years it has become a casual dining restaurant that offers a wide variety of dishes from burgers, salads and sandwiches to classic meat specialties or other specialties from all over the world. Roadhouse guarantees the high quality of its products as well as the good prices.